Unusual Hoodia Product
Well, now I’ve heard everything. A friend recently made me aware of a new Hoodia product. Its lip gloss (a type of lipstick.) enhanced with Hoodia. I researched it and found that there are a couple of companies that are making it. It sells in Bloomingdale’s and beauty supply stores for $20 to $28.00.
It was featured on the Today Show where it was touted as a lip plumper plus diet aid. Created by fashion and beauty journalist Karen Robinovitz, with the goal of making wearers feel and look sexy, while at the same time be able to avoid the temptation of food.
Huge Lips Skinny Hips
The company that started it is called Purple Labs. They have quite an avant -garde ad campaign. They are cutting edge and follow the theory that sex sells. Sure sex sells but it sells a heck of a lot better to men than to women and I don’t know any men who wear lip gloss. But hey, who am I to knock something that I haven’t tried.
Their web site is like a walk through the sleazy part of town. Their videos and images are VERY seductive. They don’t have a lot of sales pitch in them. It’s almost as if the product has been produced with tongue firmly implanted in cheek. Even the product name Huge Lips Skinny Hips is an attention getter.
But they must sell some because a few of the different colors or flavors offered were “out of stock”. The ad copy says it is “the yummiest lip plumper equipped with hoodia. So your lips will look juicy, full and shiny, while your appetite is suppressed to help you avoid giving in to cravings to reach your goal weight”. I’m sure that promise appeals to a lot of trendy young women.
Ingredients
The web site lists the following ingredients:
Meadowfoam: a moisturizer with Vitamin E to keep your lips soft.
Lemon peel oil is included to reverse any stinging sensation.
Vitamin B6, which stimulates blood flow in the lips creating the “pout” look.
Orange peel extract, to boost metabolism.
Hoodia. The amount is not given.
Thin Gloss
A similar product is put out by Express Effects. ($28 at www.expresseffects.com)
Called Thingloss It contains 10% Hoodia, kola nut and peppermint essential oil. (The smell of peppermint they say is to inhibit appetite.) Other ingredients include vitamin E, safflower oil and cinnamon. The site claims THINgloss contains aromatherapy and it is also infused with vibrational healing energies to uplift your spirits. However, their website also has a disclaimer that says: DISCLAIMER: Express Effects does not guarantee results.
My Thoughts
I’m having a hard time taking this as a serious weight loss product but do see how adding Hoodia to a product might make it sell better. After all, we know that Hoodia will slow down your food cravings. Besides, there is a lot to be said for the placebo effect. It certainly would be a reminder that you wanted to cut back on calories.
It’s just a bit hard to believe that a lip gloss would contain enough Hoodia to make a difference. Even at ten percent, I just can’t see how you’d take in enough from licking your lips. True, your lips are thin and you might absorb some through the tissue but I’m just not convinced.
Your Thoughts?
Here is where I’d like input from any of my readers who have used the product. Did it work? Is $25.00 a reasonable price? As a lip gloss did it do the job? Let me hear from you.
And no, I don’t sell this product at Lose Easy Diet Products but if enough of you like it and use it, I may just change my mind.
Friday, 15 July 2011 on Uncategorized.


